Brightening Serum


 " This serum has the strongest combination of ingredients, iS Clinical has to offer, to improve hyperpigmentation. This changed my skin!! To be used at night, under moisturizer, in conjunction with a day vitamin C serum and SPF. - Genevieve Coetzee Skin therapist/owner Salon Sedona. 


• Safely brightens complexion

• Smooths and softens

• Gives the appearance of smaller pores

• Provides both rapid and long-term improvements

• “Booster”: provides intensive, targeted boost to diminish the appearance of uneven skin tone

• Hydroquinone-free

• Paraben-free

WHITE BRITE SERUM is a powerful formula that safely reduces the appearance of uneven skin tone, while providing significant controlled exfoliation without peeling. This lightweight and easily absorbed serum is excellent for overall coverage, or as a targeted boost for problem areas.

WHITE BRITE SERUM is a concentrated combination of potent botanical ingredients that visually address uneven skin tone on many levels, while providing multiple ageless benefits.

DESCRIPTION Lightweight, clear to light yellow serum

RETAIL SIZE 15 mL ℮ 0.5 fl. oz., 30 mL ℮ 1 fl. oz.

PROFESSIONAL SIZE 60 mL ℮ 2 fl. oz.

DOSAGE 3-5 drops per application

APPLICATION Apply 3-4 drops to the palm of hand. Using fingertips, dab and smooth evenly over face and neck or areas affected by pigmentation irregularities. This active product may produce a slight tingling sensation.


• Hyperpigmentation (face and body)

• Melasma/chloasma

• Rough skin texture

• Fine lines and wrinkles

• Blotchy, uneven complexion

• Age spots


Ascophyllum Nodosum Extract (Norwegian Kelp Extract) 2.0% Interrupts communication between melanocyte and keratinocyte and increases controlled exfoliation, helping to remove pigmented areas.

Saccharum Officinarum (Sugar Cane) Extract (Source of Glycolic Acid) 2.0%

Desquamation agent that encourages the exfoliation of the stratum corneum. Vaccinium Myrtillus (Bilberry) Fruit/Leaf Extract (Source of Lactic Acid) 2.0%

Desquamation agent with moisturizing properties; enhances exfoliation of stratum corneum without dehydrating the skin.

Alpha-Arbutin 1.0%

Inhibits tyrosinase enzymes that produce melanin, thereby controlling hyperpigmentation.

Salix Alba (Willow) Bark Extract (Source of Salicylic Acid) 1.0% Encourages desquamation by “dissolving” intracellular “cement” with no inflammatory effects. Also deep-cleans pores and removes debris within hair follicles.

Polyporus Umbellatus (Mushroom) Extract (Source of Kojic Acid) 1.0%

Inhibits tyrosinase enzymes that produce melanin, thereby controlling hyperpigmentation. Also exhibits powerful antibacterial, antimicrobial and antibiotic properties.

iS Clinical® products are formulated to be sold in conjunction with professional skincare direction only. INNOVATIVE SKINCARE® recommends professional assistance to help select products best suited for your individual skin care needs. To arrange for a professional consultation, please contact Salon Sedona on   078 294 4693.